Segmentation on the basis of size of landholding, area of land under cultivation, crop mix and irrigation method is an example of:

Related MCQs

• Segmentation by benefits sought is a type of product-related segmentation:
• Which basis is used for geographic segmentation of rural areas?
• Demographic segmentation in rural marketing is done on the basis of
• When companies market products on the basis of what the product‟s attributes will do for a given segment of consumers, they are using a form of behavioural segmentation known as:
• Which of the following is not an example of a behavioural variable in rural market segmentation?
• Lifestyle is an example of which type of segmentation variable?
• Loyalty status is an example of which type of segmentation variable?
• The Ministry of Agriculture and Farmers Welfare provides improved access to irrigation and enhanced water efficiency through:
• A scheme formulated with the vision of extending the coverage of irrigation and improving water use efficiency:
• The characteristic features of Indian Agriculture are: i. Labour surplus economy ii. Structural unemployment iii. Large size of land holding iv. Traditional technology of production Which statements are correct?