

McqMate
These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Arts in Multimedia (BA Multimedia) .
1. |
The Shannon and Weaver model of communication is |
A. | modular |
B. | circular |
C. | linear |
D. | non linear |
Answer» C. linear |
2. |
Which of the following is not a part of seven C’s of Communication ? |
A. | channel |
B. | content |
C. | curiosity |
D. | clarity |
Answer» C. curiosity |
3. |
Cinema is a/an |
A. | visual medium |
B. | audiovisual medium |
C. | audio medium |
D. | print medium |
Answer» B. audiovisual medium |
4. |
Dyadic communication is the transfer of messages from a person |
A. | to another person and vice versa |
B. | to a group of persons |
C. | to a mass audience |
D. | none of these |
Answer» A. to another person and vice versa |
5. |
The MMU is a/an |
A. | visual medium |
B. | audiovisual medium |
C. | audio medium |
D. | none of these |
Answer» B. audiovisual medium |
6. |
A group discussion is a form of |
A. | dyadic communication |
B. | group communication |
C. | mass communication |
D. | none of these |
Answer» B. group communication |
7. |
The word communication is derived from |
A. | french |
B. | german |
C. | latin |
D. | persian |
Answer» C. latin |
8. |
Sadharanikaran is a equivalent to the original concept of |
A. | commonality |
B. | communion |
C. | communism |
D. | communication |
Answer» D. communication |
9. |
The Indian Institute of Mass Communication was established in |
A. | 1955 |
B. | 1964 |
C. | 1965 |
D. | 1946 |
Answer» C. 1965 |
10. |
Communication involves active interaction with our environments |
A. | physically |
B. | biologically |
C. | socially |
D. | all the above |
Answer» D. all the above |
11. |
What is Syntactics |
A. | the study of the language in use |
B. | the study of relationship among words |
C. | the study of human interactions |
D. | the relationship between words and sentences |
Answer» B. the study of relationship among words |
12. |
The primary function of interpersonal communication is |
A. | reasoning |
B. | relationship building |
C. | to inform |
D. | to provide relaxation |
Answer» B. relationship building |
13. |
Feedback is considered as |
A. | conviction |
B. | motor action |
C. | description cycle |
D. | multilaterality |
Answer» B. motor action |
14. |
The Author of the book Communication Networks. |
A. | daniel belt |
B. | manuel castle |
C. | e.m.rogers & d.l.kincaid |
D. | andre gunder frank |
Answer» C. e.m.rogers & d.l.kincaid |
15. |
According to Wilbur Schramm which one of the following is a value free asset |
A. | culture |
B. | religion |
C. | technology |
D. | all the above |
Answer» A. culture |
16. |
According to Global Village concept of Marshall MacLuhan |
A. | electronic media can help the masses unite to effect change |
B. | maintain person to person relations |
C. | most of new technologies make people scattered |
D. | the electronic technologies would not be able to enlighten the masses |
Answer» A. electronic media can help the masses unite to effect change |
17. |
The process of mass communication is not |
A. | asymmetrical |
B. | personal |
C. | anonymous |
D. | effected on a large scale |
Answer» B. personal |
18. |
Which of the communication has more emotional appeal |
A. | intrapersonal |
B. | interpersonal |
C. | group |
D. | mass |
Answer» B. interpersonal |
19. |
Communication needs a |
A. | sender |
B. | receiver |
C. | channel |
D. | all the above |
Answer» D. all the above |
20. |
Communication helps in |
A. | persuaution |
B. | entertainment |
C. | integration |
D. | all the above |
Answer» D. all the above |
21. |
Which Model refers to Gatekeeper concept. |
A. | theadore newcomb\s |
B. | shannon &weaver\s |
C. | bruce westleys &mc leans |
D. | george gerbner |
Answer» C. bruce westleys &mc leans |
22. |
Speaker-Speech-Audience are the elements of whose model of communication |
A. | claude shannon |
B. | aristotle |
C. | harold lasswell |
D. | wilbur schramm |
Answer» B. aristotle |
23. |
Who introduced the concept of Noise in Communication |
A. | wilbur shramm |
B. | george gerbner |
C. | charles osgood |
D. | claude shannon &warren weaver |
Answer» D. claude shannon &warren weaver |
24. |
According to the Pyramidal distribution of Mc Quail -------------is at the apex of Pyramid |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» C. mass communication |
25. |
In a communication process sender is also known as |
A. | receiver |
B. | encoder |
C. | channel |
D. | decoder |
Answer» B. encoder |
26. |
In a communication process Receiver is also known as |
A. | sender |
B. | encoder |
C. | channel |
D. | decoder |
Answer» D. decoder |
27. |
“The Media do not do things to people rather people do things with media" relate with |
A. | the cultural theory |
B. | uses and gratification theory |
C. | symbolic interaction theory |
D. | cultivation theory |
Answer» B. uses and gratification theory |
28. |
Communication is the transfer or conveying of meaning. This definition was given by |
A. | claude shannon |
B. | oxford dictionary |
C. | charles osgood |
D. | wilbur schramm |
Answer» B. oxford dictionary |
29. |
Kinesics is the science of |
A. | printing |
B. | language |
C. | writing |
D. | body language |
Answer» D. body language |
30. |
The Egyptian system of picture writing is known as |
A. | pictography |
B. | cuneiform |
C. | hieroglyph |
D. | script |
Answer» C. hieroglyph |
31. |
Alphabetical writing was developed by |
A. | chinese |
B. | greeks |
C. | romans |
D. | persians |
Answer» C. romans |
32. |
The writing style developed by Sumerians is |
A. | pictography |
B. | cuneiform |
C. | hieroglyph |
D. | script |
Answer» B. cuneiform |
33. |
added five vowels to the alphabets |
A. | sumerians |
B. | greeks |
C. | romans |
D. | persian |
Answer» C. romans |
34. |
developed the capital and small letters |
A. | sumerians |
B. | greeks |
C. | romans |
D. | persian |
Answer» C. romans |
35. |
developed a kind of paper from papyrus plant |
A. | chinese |
B. | greeks |
C. | romans |
D. | persians |
Answer» A. chinese |
36. |
The development of printing technology was in |
A. | 15th century |
B. | 16th century |
C. | 17th century |
D. | 18th century |
Answer» A. 15th century |
37. |
Movable types and mechanical printing press were invented by |
A. | herman gundert |
B. | benchamin bailey |
C. | johan guttenberg |
D. | none of these |
Answer» C. johan guttenberg |
38. |
The first book printed by Johan Guttenberg was on |
A. | novel |
B. | poetry |
C. | religions |
D. | culture |
Answer» C. religions |
39. |
Telegraphy was invented in |
A. | 19th century |
B. | 16th century |
C. | 17th century |
D. | 18th century |
Answer» A. 19th century |
40. |
The twentieth century began with the invention of |
A. | photography |
B. | printing |
C. | cinema |
D. | radio |
Answer» C. cinema |
41. |
Radio broadcasting began in |
A. | 1910 |
B. | 1915 |
C. | 1920 |
D. | 1925 |
Answer» C. 1920 |
42. |
TV telecasting began in |
A. | 1925 |
B. | 1930 |
C. | 1935 |
D. | 1940 |
Answer» D. 1940 |
43. |
has turned the world into a global village |
A. | radio |
B. | cinema |
C. | tv |
D. | internet |
Answer» D. internet |
44. |
occurs when an individual sends and receives messages internally |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» A. intrapersonal communication |
45. |
Thinking and meditation are the functions of |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» A. intrapersonal communication |
46. |
The Johari Window model was developed by |
A. | shannon & weaver |
B. | joseph luft &harrington ingham |
C. | wilbur schramm |
D. | denis mc quail |
Answer» B. joseph luft &harrington ingham |
47. |
is the basis of all communication |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» A. intrapersonal communication |
48. |
Gate keeping is related with |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» C. mass communication |
49. |
The term kinesics was coined by |
A. | joseph luft |
B. | harrington ingham |
C. | ray birdwhistell |
D. | none of these |
Answer» C. ray birdwhistell |
50. |
Kinesics is related with |
A. | verbal communication |
B. | non verbal communication |
C. | mass communication |
D. | group communication |
Answer» B. non verbal communication |
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