McqMate
These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Arts in Sociology (BA Sociology) , Sociology (CBCS) .
| 51. |
Media is known as |
| A. | First estate. |
| B. | Second estate. |
| C. | Third estate. |
| D. | Fourth estate. |
| Answer» D. Fourth estate. | |
| 52. |
The mode of communication that involves a single source transmitting information to a large number of receivers simultaneously is called |
| A. | Group communication. |
| B. | Mass communication. |
| C. | Interpersonal communication. |
| D. | Written communication. |
| Answer» B. Mass communication. | |
| 53. |
The term 'yellow journalism' refers to |
| A. | Sensational news prints in yellow paper. |
| B. | Sensational news about arts and culture. |
| C. | Sensational news about terrorism and violence. |
| D. | Sensationalism and exaggeration to attract readers or viewers. |
| Answer» D. Sensationalism and exaggeration to attract readers or viewers. | |
| 54. |
The chronological order of non- verbal communication is |
| A. | Signs, symbols, codes, colours. |
| B. | Colours, symbols, signs, codes. |
| C. | Symbols, signs, colours, codes. |
| D. | Codes, signs, colours, symbols. |
| Answer» A. Signs, symbols, codes, colours. | |
| 55. |
In communication, chatting in internet is |
| A. | Verbal communication. |
| B. | Parallel communication. |
| C. | Non- verbal communication. |
| D. | Grapevine communication. |
| Answer» B. Parallel communication. | |
| 56. |
The major objective of a community radio station is |
| A. | Infotainment. |
| B. | Entertainment. |
| C. | Economic profit. |
| D. | Social inclusion. |
| Answer» D. Social inclusion. | |
| 57. |
The word ' communication' is derived from which Latin word? |
| A. | Communicate. |
| B. | Communism. |
| C. | Communalism. |
| D. | Communion. |
| Answer» A. Communicate. | |
| 58. |
An attribute of mass media |
| A. | Broad appeal. |
| B. | Speed. |
| C. | Availability. |
| D. | All the above. |
| Answer» D. All the above. | |
| 59. |
According to McLuhan, ----------------- would happen because of mass communication's ability to unify people around the globe. |
| A. | Cultural materialism. |
| B. | Global village. |
| C. | Cyber extension. |
| D. | Educational media. |
| Answer» B. Global village. | |
| 60. |
Media used for educational purposes is called |
| A. | Broad appeal. |
| B. | Educational media. |
| C. | Cyber extension. |
| D. | Infotainment. |
| Answer» B. Educational media. | |
| 61. |
Which one of the following is termed as verbal communication? |
| A. | Professor delivered the lecture in the classroom. |
| B. | Signal at the cross- road changed from red to green. |
| C. | The child was crying to attract the attention of the mother. |
| D. | I Father wrote a letter to his son. |
| Answer» A. Professor delivered the lecture in the classroom. | |
| 62. |
Networked media exist in interconnected : |
| A. | Social environments. |
| B. | Economic environments. |
| C. | Political environments. |
| D. | Technological environments. |
| Answer» D. Technological environments. | |
| 63. |
The combination of computing, telecommunications and media in a digital atmosphere is referred as |
| A. | Online communication. |
| B. | Integrated media. |
| C. | Digital combine. |
| D. | Convergence. |
| Answer» D. Convergence. | |
| 64. |
“Everybody is doing", a theme promoted to media channel is known as |
| A. | Band Wagon. |
| B. | Card- stacking. |
| C. | Transfer. |
| D. | Name calling. |
| Answer» A. Band Wagon. | |
| 65. |
For a public relations practitioner, status difference is one of the main barriers in |
| A. | Mass communication. |
| B. | Inter personal communication. |
| C. | Impersonal communication. |
| D. | Organizational communication. |
| Answer» D. Organizational communication. | |
| 66. |
In the mediated world, temporary and incomplete concensus is called |
| A. | Publicity. |
| B. | Public opinion. |
| C. | Public relations. |
| D. | Propaganda. |
| Answer» B. Public opinion. | |
| 67. |
A major recommendation of the Mac Bride commission was |
| A. | Centralisation of media ownership. |
| B. | Restriction on technology transfer. |
| C. | Democratisation of media. |
| D. | Higher tariff for telecommunication. |
| Answer» D. Higher tariff for telecommunication. | |
| 68. |
'The already said is the still being said'- This statement is made with reference to the medium of |
| A. | Magazine. |
| B. | News paper. |
| C. | Folk performance. |
| D. | Television. |
| Answer» D. Television. | |
| 69. |
The 'copyright' day is observed on |
| A. | April 23. |
| B. | May 21. |
| C. | March 25. |
| D. | August 30. |
| Answer» A. April 23. | |
| 70. |
According to Habermas, modern mass media are influenced by |
| A. | High degree of ethical conduct. |
| B. | New cultural trends. |
| C. | Massive public participation. |
| D. | Empty political spectacle. |
| Answer» D. Empty political spectacle. | |
| 71. |
Initial stage of inter personal communication is called |
| A. | The phatic stage. |
| B. | The intimate stage. |
| C. | The personal stage. |
| D. | The public stage. |
| Answer» A. The phatic stage. | |
| 72. |
The post- modernist media hinge on |
| A. | Collectivism. |
| B. | Religious leadership. |
| C. | Inspirational illusions. |
| D. | Aesthetic politics. |
| Answer» D. Aesthetic politics. | |
| 73. |
The first Indian language news paper was |
| A. | Bangadoota. |
| B. | Samachar. |
| C. | Digdarshan. |
| D. | Mirat- ul- akhbar. |
| Answer» B. Samachar. | |
| 74. |
Which is the parent company of Google? |
| A. | Alphabet. |
| B. | Oracle. |
| C. | Dell. |
| D. | Microsoft. |
| Answer» A. Alphabet. | |
| 75. |
Grid card is related to |
| A. | Broadcast media. |
| B. | News papers. |
| C. | Outdoor media. |
| D. | Magazines. |
| Answer» A. Broadcast media. | |
| 76. |
In the commercial world, public relations and advertising are associated with: |
| A. | Propaganda. |
| B. | Marketing. |
| C. | Diplomacy. |
| D. | Secret Service. |
| Answer» B. Marketing. | |
| 77. |
Banner advertisement is a type of: |
| A. | Outdoor advertising. |
| B. | Interactive advertising. |
| C. | Paid advertising. |
| D. | Corporate advertising. |
| Answer» B. Interactive advertising. | |
| 78. |
Scamp refers to: |
| A. | Cartoon. |
| B. | Newspaper news. |
| C. | Advertisement. |
| D. | Letters to editor. |
| Answer» C. Advertisement. | |
| 79. |
Communication is also refined as the symbolic production of: |
| A. | Reality. |
| B. | Conviction. |
| C. | Tradition. |
| D. | Morality. |
| Answer» A. Reality. | |
| 80. |
Media texts are considered as: |
| A. | Passive. |
| B. | Static. |
| C. | Dynamic. |
| D. | Negative. |
| Answer» C. Dynamic. | |
| 81. |
A technique of propaganda |
| A. | Transfer. |
| B. | Message. |
| C. | Information. |
| D. | Confirm. |
| Answer» A. Transfer. | |
| 82. |
For Harold Innis, the concepts of---------------- reflect the significance of media to civilization. |
| A. | Time and Technology. |
| B. | Space and Technology. |
| C. | Time and Space. |
| D. | None of the above. |
| Answer» D. None of the above. | |
| 83. |
Which is not the book of Harold Innis? |
| A. | Empire and communications. |
| B. | Changing concepts of time. |
| C. | Theory of communicative action. |
| D. | The bias of communication. |
| Answer» C. Theory of communicative action. | |
| 84. |
Who divided media into time- binding and space- binding types? |
| A. | Jurgen Habermas. |
| B. | Raymond Williams |
| C. | Harold Innis |
| D. | Marshal Mc Luhan |
| Answer» C. Harold Innis | |
| 85. |
Modern media include in |
| A. | Time- binding media. |
| B. | Space- binding media |
| C. | Both A and B. |
| D. | Neither A or B. |
| Answer» B. Space- binding media | |
| 86. |
Who coined the term ' Public sphere'? |
| A. | George Habermas. |
| B. | Raymond Williams. |
| C. | Harold Innis. |
| D. | Marshal Mc Luhan. |
| Answer» A. George Habermas. | |
| 87. |
A concern of feminists regarding the media is |
| A. | Ownership by men. |
| B. | Objectification of women. |
| C. | Images of men in control. |
| D. | All the above. |
| Answer» D. All the above. | |
| 88. |
-------------- is a society engaged in critical public debate. |
| A. | Public sphere. |
| B. | Public opinion. |
| C. | Public relations. |
| D. | Public speech. |
| Answer» A. Public sphere. | |
| 89. |
Which is not a book of Jurgen Habermas? |
| A. | The structural transformation of the public sphere. |
| B. | The theory of communicative action. |
| C. | Legitimation crisis. |
| D. | Empire and communications. |
| Answer» D. Empire and communications. | |
| 90. |
Whose book is 'Understanding media'? |
| A. | George Habermas. |
| B. | Raymond Williams. |
| C. | Harold Innis. |
| D. | Marshal Mc Luhan. |
| Answer» D. Marshal Mc Luhan. | |
| 91. |
The ability to acquire knowledge and apply knowledge and skills is known as |
| A. | Intelligence. |
| B. | Information. |
| C. | Culture. |
| D. | Advertisement. |
| Answer» A. Intelligence. | |
| 92. |
----------------- is a structured system of communication. |
| A. | Language. |
| B. | Information. |
| C. | Culture. |
| D. | Intelligence. |
| Answer» A. Language. | |
| 93. |
Linguistics is the scientific study of ------------------- |
| A. | Communication. |
| B. | Language. |
| C. | Culture. |
| D. | Media. |
| Answer» B. Language. | |
| 94. |
----------------is the way in which a word or a language is spoken. |
| A. | Pronunciation. |
| B. | Communication. |
| C. | Information. |
| D. | Education. |
| Answer» A. Pronunciation. | |
| 95. |
Kinesics is the interpretation of human |
| A. | Verbal communication. |
| B. | Body language. |
| C. | Social behaviour. |
| D. | All the above. |
| Answer» B. Body language. | |
| 96. |
The term 'global village' was coined by |
| A. | George Habermas. |
| B. | Raymond Williams. |
| C. | Harold Innis. |
| D. | Marshal Mc Luhan. |
| Answer» D. Marshal Mc Luhan. | |
| 97. |
All the combined societies throughout the world is an example of |
| A. | Cultural materialism. |
| B. | Public sphere. |
| C. | Mass media. |
| D. | Global village. |
| Answer» D. Global village. | |
| 98. |
__ means all parts of the world as they are being brought together by the internet and other electronic communication. |
| A. | Cultural materialism. |
| B. | Public sphere. |
| C. | Mass media. |
| D. | Global village. |
| Answer» D. Global village. | |
| 99. |
The term 'global village' was coined in which year? |
| A. | 1964. |
| B. | 1946. |
| C. | 1960. |
| D. | 1940. |
| Answer» A. 1964. | |
| 100. |
The world that has been ' shrunk' by modern advances in communications. |
| A. | Global village. |
| B. | Public sphere. |
| C. | Mass communication. |
| D. | None of the above. |
| Answer» A. Global village. | |
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