McqMate
| 1. |
Who among the following considered communication as a sharing process? |
| A. | dhama and bhatnagar |
| B. | wilbur schramm |
| C. | joseph a devito |
| D. | ban and hawkins |
| Answer» B. wilbur schramm | |
| 2. |
Information that is sent back to the source is known as …. |
| A. | context |
| B. | feedback |
| C. | encoding |
| D. | decoding |
| Answer» B. feedback | |
| 3. |
Howling and hooting by the audience during a public speech is an example of…. |
| A. | positive feedback |
| B. | neutral feedback |
| C. | complementary feedback |
| D. | negative feedback |
| Answer» D. negative feedback | |
| 4. |
Communicating within oneself is known as…. |
| A. | group communication |
| B. | transpersonal communication |
| C. | intrapersonal communication |
| D. | interpersonal communication |
| Answer» C. intrapersonal communication | |
| 5. |
Which of the following is not a characteristic of face to face communication? |
| A. | direct |
| B. | personal |
| C. | mediated |
| D. | intimate |
| Answer» C. mediated | |
| 6. |
Who was a champion of massline communication? |
| A. | mao zedong |
| B. | b r ambedkar |
| C. | mother teresa |
| D. | marshall tito |
| Answer» A. mao zedong | |
| 7. |
The act of producing a message is known as…. |
| A. | decoding |
| B. | messaging |
| C. | noise |
| D. | encoding |
| Answer» D. encoding | |
| 8. |
Which of the following is an example of new media? |
| A. | newspaper |
| B. | fm radio |
| C. | online media |
| D. | television |
| Answer» C. online media | |
| 9. |
Which of the following is an example of social media network? |
| A. | orkoot |
| B. | |
| C. | mozila |
| D. | skype |
| Answer» A. orkoot | |
| 10. |
The chronological evolution of mass media is |
| A. | radio. film newspaper, television |
| B. | newspaper, film, radio, television |
| C. | newspaper, radio, film, television |
| D. | film, newspapers, radio, television |
| Answer» B. newspaper, film, radio, television | |
| 11. |
Which of the following is not an advantage of written communication over oral communication? |
| A. | it is a permanent record |
| B. | provides tangible legal evidence |
| C. | accessible to the illiterate |
| D. | more accurate than oral communication |
| Answer» C. accessible to the illiterate | |
| 12. |
Who coined the term kinesics? |
| A. | robert frost |
| B. | wilbur schramm |
| C. | daniel lerner |
| D. | ray birdwhistell |
| Answer» D. ray birdwhistell | |
| 13. |
What is haptics? |
| A. | study of facial expression |
| B. | study of eye behavior |
| C. | study of touching |
| D. | study of body movements |
| Answer» C. study of touching | |
| 14. |
What is proxemics? |
| A. | study of space in communication |
| B. | study of eye behavior |
| C. | study of touching |
| D. | study of body movements |
| Answer» A. study of space in communication | |
| 15. |
Anything that interferes with a message in communication is known as… |
| A. | context |
| B. | noise |
| C. | decoding |
| D. | feedback |
| Answer» B. noise | |
| 16. |
Who among the following is a gatekeeper? |
| A. | reader |
| B. | viewer |
| C. | listener |
| D. | editor |
| Answer» D. editor | |
| 17. |
How many of the sensory channels can be applied while viewing a television programme? |
| A. | one |
| B. | two |
| C. | three |
| D. | four |
| Answer» B. two | |
| 18. |
Which of the following is not a characteristic of mass communication? |
| A. | instant feedback |
| B. | impersonal |
| C. | universal access |
| D. | presence of gatekeeper |
| Answer» A. instant feedback | |
| 19. |
Undesirable consequences of mass communication is known as …. |
| A. | functions of mass communication |
| B. | dysfunctions of mass communication |
| C. | ethicizing functions of mass communication |
| D. | socialising functions of mass communication |
| Answer» B. dysfunctions of mass communication | |
| 20. |
Who explained the dysfunctional effects of mass media? |
| A. | robert merton |
| B. | denis mcqail |
| C. | marshall mcluhan |
| D. | melvin defleur |
| Answer» A. robert merton | |
| 21. |
The first printed work using movable types by Gutenberg took place in …. |
| A. | england |
| B. | germany |
| C. | italy |
| D. | portugal |
| Answer» B. germany | |
| 22. |
The first printed work was by Johannes Gutenberg was |
| A. | bible |
| B. | aeropagitica |
| C. | catechism text |
| D. | way of the cross |
| Answer» A. bible | |
| 23. |
Which of the following is not an example of print media? |
| A. | brochures |
| B. | posters |
| C. | websites |
| D. | handbills |
| Answer» C. websites | |
| 24. |
Who invented kinetoscope? |
| A. | william dickson |
| B. | thomas alva edison |
| C. | lumeier brothers |
| D. | john baird |
| Answer» B. thomas alva edison | |
| 25. |
Where was Lumier Brothers’ first screening of the films held? |
| A. | london |
| B. | hollywood |
| C. | paris |
| D. | napoli |
| Answer» C. paris | |
| 26. |
When was the first screening of Lumier Brothers’ film held in India? |
| A. | 1895 |
| B. | 1896 |
| C. | 1897 |
| D. | 1898 |
| Answer» B. 1896 | |
| 27. |
Which of the following is not a film screened by Lumeir brothers? |
| A. | arrival of a train |
| B. | waterer watered |
| C. | train robbery |
| D. | baby dinner |
| Answer» C. train robbery | |
| 28. |
Name the first talkie in Malayalam? |
| A. | vigatha kumaran |
| B. | jeevithanouka |
| C. | balan |
| D. | newspaper boy |
| Answer» C. balan | |
| 29. |
Kolliwood refers to the films industry based in … |
| A. | chennai |
| B. | kolkatha |
| C. | hyderabad |
| D. | maratha |
| Answer» A. chennai | |
| 30. |
Who is described as the father of Indian film? |
| A. | k a abbas |
| B. | phalke |
| C. | r g torney |
| D. | satyajit ray |
| Answer» B. phalke | |
| 31. |
Name the first Indian film. |
| A. | pather panjali |
| B. | life of christ |
| C. | raja harischandra |
| D. | chiranjeevi |
| Answer» C. raja harischandra | |
| 32. |
Name the first talkie in India. |
| A. | raja harishchandra |
| B. | jhansi ki rani |
| C. | alam ara |
| D. | pundalik |
| Answer» C. alam ara | |
| 33. |
The highest film award in India is… |
| A. | dada saheb phalke award |
| B. | j c daniel award |
| C. | satyajit ray award |
| D. | raja harischandra |
| Answer» A. dada saheb phalke award | |
| 34. |
The highest film award in Kerala is … |
| A. | prem nazir award |
| B. | thikkurussi award |
| C. | j c daniel award |
| D. | john abraham award |
| Answer» C. j c daniel award | |
| 35. |
The first colour film in India is… |
| A. | jhansi ki rani |
| B. | mother india |
| C. | satya |
| D. | lakshmipooja |
| Answer» A. jhansi ki rani | |
| 36. |
The headquarters of the Central Board of Film Certification is at… |
| A. | new delhi |
| B. | chennai |
| C. | mumbai |
| D. | hyderabad |
| Answer» C. mumbai | |
| 37. |
Which of the following is the certificates issued to films by the Central Board of Film Certification? |
| A. | u, a, ua, s |
| B. | u, a, ua, pg |
| C. | u, a, ua, x |
| D. | u, ua, x, xx |
| Answer» A. u, a, ua, s | |
| 38. |
When was radio renamed as All India Radio? |
| A. | 1935 |
| B. | 1936 |
| C. | 1937 |
| D. | 1938 |
| Answer» B. 1936 | |
| 39. |
Who launched the first public service broadcasting in world? |
| A. | abc |
| B. | nbc |
| C. | bbc |
| D. | nippon |
| Answer» C. bbc | |
| 40. |
What is SITE ? |
| A. | television experiment |
| B. | indian satellite |
| C. | radio experiment |
| D. | entertainment experiment |
| Answer» A. television experiment | |
| 41. |
Which was the second Indian city to get television broadcasting service? |
| A. | new delhi |
| B. | kolkata |
| C. | madras |
| D. | mumbai |
| Answer» D. mumbai | |
| 42. |
When did Doordarshan switch over to colour transmission? |
| A. | 1980 |
| B. | 1981 |
| C. | 1982 |
| D. | 1983 |
| Answer» C. 1982 | |
| 43. |
Internet was first developed in …. |
| A. | uk |
| B. | japan |
| C. | us |
| D. | germany |
| Answer» C. us | |
| 44. |
What was the first Internet service in India? |
| A. | arpanet |
| B. | ernet |
| C. | indnet |
| D. | hindnet |
| Answer» B. ernet | |
| 45. |
Which newspaper first launched an internet edition in Malayalam? |
| A. | malayala manorama |
| B. | mathrubhumi |
| C. | deepika |
| D. | kerala kaumudi |
| Answer» C. deepika | |
| 46. |
Which newspaper first launched an internet edition in India? |
| A. | times of india |
| B. | the hindu |
| C. | the telegraph |
| D. | hindustan times |
| Answer» B. the hindu | |
| 47. |
PR is referred to as |
| A. | hard sell |
| B. | soft sell |
| C. | publicity |
| D. | propaganda |
| Answer» B. soft sell | |
| 48. |
…… is an example of external tool of PR? |
| A. | radio |
| B. | bill board |
| C. | annual reports |
| D. | direct mail |
| Answer» A. radio | |
| 49. |
Name the journal published by PRSI |
| A. | public relations |
| B. | public opinion |
| C. | relations matter |
| D. | effective public relations |
| Answer» A. public relations | |
| 50. |
The code of ethics for Public Relations practitioners is known as….. |
| A. | code of greece |
| B. | code of egypt |
| C. | code of athens |
| D. | code of madrid |
| Answer» C. code of athens | |
| 51. |
Which of the following is not a primitive form of advertising? |
| A. | signs |
| B. | town criers |
| C. | trademarks |
| D. | merchandisers |
| Answer» D. merchandisers | |
| 52. |
Name the newspaper that did not publish the news of the assassination of Mahatma Gandhi on its front page. |
| A. | the times of india |
| B. | the hindustan times |
| C. | the hindu |
| D. | the statesman |
| Answer» C. the hindu | |
| 53. |
The newspaper to publish an advertisement in India is…… |
| A. | the bengal gazette |
| B. | the friend of india |
| C. | the times of india |
| D. | the calcutta journal |
| Answer» A. the bengal gazette | |
| 54. |
The monitoring body of advertisement in India is known as…. |
| A. | asci |
| B. | pci |
| C. | aaai |
| D. | abc |
| Answer» A. asci | |
| 55. |
Advertising is basically a ……. |
| A. | paid form |
| B. | propaganda |
| C. | publicity |
| D. | personal selling |
| Answer» A. paid form | |
| 56. |
Which body was instrumental in establishing Audit Bureau of circulation? |
| A. | press council of india |
| B. | registrars of newspapers of india |
| C. | advertising society of india |
| D. | indian newspaper society |
| Answer» D. indian newspaper society | |
| 57. |
AIDA approach is usually applied for |
| A. | public relations |
| B. | reporting |
| C. | editing |
| D. | advertisement |
| Answer» D. advertisement | |
| 58. |
AIDS awareness advertisement by the Govt. of India is an example of …. |
| A. | classifieds |
| B. | corporate ads |
| C. | public service ads |
| D. | institutional ads |
| Answer» C. public service ads | |
| 59. |
Matter of fact information such as matrimonial, automobiles etc are known as ……. Advertisement. |
| A. | institutional ads |
| B. | classified |
| C. | professional |
| D. | direct marketing |
| Answer» B. classified | |
| 60. |
Which of the following is a leading advertising agency based in Kerala? |
| A. | hta |
| B. | lintas |
| C. | clarion |
| D. | valappila |
| Answer» D. valappila | |
| 61. |
Name the ad agency of the Central government. |
| A. | i & b |
| B. | davp |
| C. | pib |
| D. | iprd |
| Answer» B. davp | |
| 62. |
Kingfisher advertisement of mineral water is an example of : |
| A. | endorsement ad |
| B. | advertorial |
| C. | surrogate ad |
| D. | essential ad |
| Answer» C. surrogate ad | |
| 63. |
Ethics means |
| A. | code of rules |
| B. | code of conduct |
| C. | set of moral principles |
| D. | code of behavior |
| Answer» C. set of moral principles | |
| 64. |
Media audience is a ……….. group. |
| A. | homogenous |
| B. | heterogeneous |
| C. | monolithic |
| D. | uniform |
| Answer» B. heterogeneous | |
| 65. |
A given group responding to media messages more or less in a uniform manner is described as………. theory. |
| A. | selective retention |
| B. | social categories |
| C. | individual difference |
| D. | social relations |
| Answer» B. social categories | |
| 66. |
Media is omnipotent is a concept implied in |
| A. | magic bullet theory |
| B. | agenda setting theory |
| C. | catharsis theory |
| D. | two step theory |
| Answer» A. magic bullet theory | |
| 67. |
Which of the following is not a selective theory of media? |
| A. | selective retention |
| B. | selective exposure |
| C. | selective perception |
| D. | selective aggression |
| Answer» D. selective aggression | |
| 68. |
Democratic –participant theory was put forward by |
| A. | fred siebert |
| B. | theodore peterson |
| C. | denis mcquail |
| D. | wilbur schramm |
| Answer» C. denis mcquail | |
| 69. |
Media act as a servant of the State in |
| A. | libertarian theory |
| B. | democratic participant theory |
| C. | authoritarian theory |
| D. | development theory |
| Answer» C. authoritarian theory | |
| 70. |
Who is author of Aeropagitica? |
| A. | js mill |
| B. | adam smith |
| C. | raja ram mohan roy |
| D. | john milton |
| Answer» D. john milton | |
| 71. |
Which is the first private television channel in Kerala? |
| A. | surya |
| B. | india vision |
| C. | asianet |
| D. | kairali |
| Answer» C. asianet | |
| 72. |
Freedom of the press is specifically stated in the constitution of …… |
| A. | uk |
| B. | france |
| C. | india |
| D. | us |
| Answer» D. us | |
| 73. |
Freedom of speech expression is stated in Article ……….. of the Indian constitution. |
| A. | 17 |
| B. | 18 |
| C. | 19 |
| D. | 20 |
| Answer» C. 19 | |
| 74. |
Which Commission report forms the basis of social responsibility theory? |
| A. | marshall mcluhan |
| B. | mcbride |
| C. | robert hutchins |
| D. | harold lasswell |
| Answer» C. robert hutchins | |
| 75. |
Global village concept is put forward by….. |
| A. | robert merton |
| B. | seon mcbride |
| C. | marshall mcluhan |
| D. | wilbur schramm |
| Answer» C. marshall mcluhan | |
| 76. |
The Gutenberg Galaxy was authored by |
| A. | johannes gutenberg |
| B. | marshall mcluhan |
| C. | george gerbner |
| D. | kurt lewin |
| Answer» B. marshall mcluhan | |
| 77. |
AFP is …………. news agency |
| A. | french |
| B. | american |
| C. | pakistani |
| D. | palestine |
| Answer» A. french | |
| 78. |
Embedded journalism as a concept emerged during |
| A. | 9/11 trials |
| B. | american aggression of afghanistan |
| C. | american aggression of iraq |
| D. | american –iran stand off |
| Answer» C. american aggression of iraq | |
| 79. |
Censorship began in |
| A. | rome |
| B. | greece |
| C. | babylonia |
| D. | alexandria |
| Answer» A. rome | |
| 80. |
Self censorship in media is mainly exercised by |
| A. | government |
| B. | readers |
| C. | editors |
| D. | political parties |
| Answer» C. editors | |
| 81. |
Jasmine revolution that triggered political unrest in North African and West Asian countries actually began in |
| A. | egypt |
| B. | libya |
| C. | tunisia |
| D. | yemen |
| Answer» C. tunisia | |
| 82. |
The name that is most associated with WikiLeaks is ………. |
| A. | julian assange |
| B. | tim bernet |
| C. | bill gates |
| D. | richard stallman |
| Answer» A. julian assange | |
| 83. |
The normal period in which information is handed over to the applicant is |
| A. | 20 -25days |
| B. | 25-30 days |
| C. | 30-35 days |
| D. | 35-40 days |
| Answer» C. 30-35 days | |
| 84. |
RTI Act has jurisdiction all over India except |
| A. | nagaland |
| B. | arunachal pradesh |
| C. | mizoram |
| D. | jammu & kashmir |
| Answer» D. jammu & kashmir | |
| 85. |
P. Sainath is |
| A. | fashion reporter |
| B. | war photographer |
| C. | environment reporter |
| D. | rural affairs reporter |
| Answer» D. rural affairs reporter | |
| 86. |
Press Council first emerged in |
| A. | italy |
| B. | uk |
| C. | us |
| D. | sweden |
| Answer» D. sweden | |
| 87. |
Paid news syndrome was first reported during the assembly elections in 2009 in |
| A. | maharashtra |
| B. | madhya pradesh |
| C. | uttaranchal |
| D. | rajasthan |
| Answer» A. maharashtra | |
| 88. |
J. Gopikrishnan who unearthed the 2G spectrum scandal was a reporter of …… |
| A. | the times of india |
| B. | the pioneer |
| C. | the telegraph |
| D. | dna |
| Answer» B. the pioneer | |
| 89. |
Which was the first 24 hours news channel in Malayalam? |
| A. | asianet news |
| B. | india vision |
| C. | surya |
| D. | kairali |
| Answer» B. india vision | |
| 90. |
Who defined communication as social interaction through messages? |
| A. | theodorson and theodorson |
| B. | george gerbner |
| C. | daniel lerner |
| D. | joseph devito |
| Answer» B. george gerbner | |
| 91. |
Kinesics is the study of |
| A. | facial expression |
| B. | personal appearance |
| C. | body language |
| D. | clothing |
| Answer» C. body language | |
| 92. |
R Shankar was |
| A. | photographer |
| B. | cartoonist |
| C. | advertising guru |
| D. | radio commentator |
| Answer» B. cartoonist | |
| 93. |
Who invented Kinetograph? |
| A. | thomas alva edison |
| B. | william dickson |
| C. | lumier brothers |
| D. | john baird |
| Answer» B. william dickson | |
| 94. |
Piravi is a film directed by |
| A. | adoor gopalakrishnan |
| B. | shaji n karun |
| C. | shyamaprasad |
| D. | g aravindan |
| Answer» B. shaji n karun | |
| 95. |
Anand Patwardan is a noted |
| A. | film director |
| B. | radio jockey |
| C. | film producer |
| D. | documentary director |
| Answer» D. documentary director | |
| 96. |
Radio broadcast in India began in |
| A. | calcutta |
| B. | shimla |
| C. | new delhi |
| D. | bombay |
| Answer» D. bombay | |
| 97. |
Name the educational channel of Doordarshan |
| A. | bharati |
| B. | gyan darshan |
| C. | vidya bharati |
| D. | etv |
| Answer» B. gyan darshan | |
| 98. |
A new window which opens in from the current one displaying an advisement is known as |
| A. | pop under ad |
| B. | pop up ad |
| C. | map ad |
| D. | interstitial ad |
| Answer» B. pop up ad | |
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