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110+ Introduction to Mass Communication Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Arts in English (BA English) .

51.

ASCI stand for …………………………

A. advertising standards council of india
B. advertising scheme council of india
C. advertising system corporation of india
D. accounting system council of india
Answer» A. advertising standards council of india
52.

The DAVP (Directorate of Advertising and Visual Publicity) is headed by a ………

A. president
B. chaiman
C. minister
D. director general
Answer» D. director general
53.

K.P. Kesava Menon is the Founder editor of ?

A. puschimodayam
B. deepika
C. mathrubhumi
D. kerala kaumudhi
Answer» C. mathrubhumi
54.

The official News paper of BJP Kerala unit is?

A. kesari
B. samna
C. janmabhoomi
D. viveka
Answer» C. janmabhoomi
55.

…………………… was India’s first Multi Lingual News Agency

A. pti
B. uni
C. samachar bharati
D. hindustan samachar
Answer» D. hindustan samachar
56.

India and Easter News paper Society (IENS) now known as?

A. north eastern newspaper society
B. indian news paper society
C. press information bureau
D. national newspaper society
Answer» B. indian news paper society
57.

IFWJ stands for…………………?

A. indian federation of working journalists
B. international federation of working journalists
C. intercontinental federation of working journalists
D. none of these
Answer» A. indian federation of working journalists
58.

Byline Means ……………………..

A. text accompanying a photograph
B. name of the author
C. place & date
D. edition of the news paper
Answer» B. name of the author
59.

The process of filtering a messages from source to receiver is……………

A. filtering
B. refining
C. framing
D. gate keeping
Answer» D. gate keeping
60.

Tabloid refers to---?

A. news paper half the size of a broad sheet
B. periodicals
C. table magazines
D. house journals
Answer» A. news paper half the size of a broad sheet
61.

News reporting that sensationalise or over emplacing soft writing, which is decided by some editors is means as……………………….

A. sensational journalism
B. black journalism
C. criminal journalism
D. yellow journalism
Answer» D. yellow journalism
62.

When did AIR (All India Radio) come under the department of Information and Broadcasting?

A. oct 24, 1941
B. sept 3, 1940
C. march 2, 1950
D. dec 7, 1956
Answer» A. oct 24, 1941
63.

The Prasar Bharati Act came into force on …….

A. 1992
B. 1997
C. 1995
D. 1996
Answer» B. 1997
64.

Which among the following is not a feature of Mass Media?

A. transcient
B. universal access
C. narrow scope
D. gatekeeping
Answer» C. narrow scope
65.

Indian Institute of Mass Communication (11 MC) is located at

A. bombay
B. bengalore
C. kolkatta
D. newdelhi
Answer» D. newdelhi
66.

What is “Reuters”?

A. the first journal in south east asia
B. a british based news blong
C. an economy based blog.
D. internet technology chip
Answer» B. a british based news blong
67.

Which among the following pair is not correctly matched?

A. the hindu – siddharth varadarajan
B. india today – arnab goswami
C. outlook – krishnakumar
D. the week – philip mathew
Answer» B. india today – arnab goswami
68.

In DAB, what does the letter ‘A’ stand for?

A. asterisk
B. audio
C. antenna
D. automatic
Answer» B. audio
69.

‘Rotoscoping’ is associated with?

A. animation
B. robotics
C. new media
D. television
Answer» A. animation
70.

‘Face book’ is an example of

A. search option
B. social network
C. online paper
D. blog
Answer» B. social network
71.

The process of improving the visibility of a webpage/website in a search engine is called?

A. referral marketing
B. affliation
C. search engine optimization
D. social media marketing
Answer» C. search engine optimization
72.

The scholar who coined the expression – ‘The Medium is the Message” is well renown for his concept of “Global Village”.

A. albert bandura
B. marshall mcluhan
C. leode genero
D. wilbur schram
Answer» B. marshall mcluhan
73.

Prannoy Roy is associated with which among the following media?

A. cnbc
B. sakshi t v
C. ndtv
D. ibn lok mat
Answer» C. ndtv
74.

Indian Foundation for Public Relations education and Research (IFPR) is based

A. new delhi
B. imphal
C. bombay
D. hyderabad
Answer» A. new delhi
75.

IPRA’s (International Public Relations Association) code of Athens was adopted in the year?

A. 1970
B. 1962
C. 1988
D. 1965
Answer» D. 1965
76.

Who was recently appointed as the Editor-in-chief of outlook magazine replacing Vinod Mehta?

A. rajiv shukla
B. pradeep bhakshi
C. krishna kumar
D. rajiv ahir
Answer» C. krishna kumar
77.

Advertising Standards Council of India (ASCI) a voluntary organization of advertisers is head quartered at?

A. bombay
B. secunderabad
C. kolkata
D. new delhi
Answer» A. bombay
78.

Directorate of Advertising and Visual Publicity (DAVP) is headed by?

A. secretary general
B. chairman
C. director general
D. president
Answer» C. director general
79.

Which among the following activity is concerned with creating goodwill, and providing better ambience for an organization of function effectively …..

A. advertising
B. public relations
C. communication
D. press release
Answer» B. public relations
80.

‘News and truth are not the same thing’- Who said these words?

A. jerome.k.taylor
B. henry ikaka
C. watler luppman
D. ravel mzoko
Answer» C. watler luppman
81.

Wi-Fi Refers to

A. width fixture
B. wireless fidelity
C. wireless fixture
D. width figure
Answer» B. wireless fidelity
82.

A Newspaper’s first edition of the day is known as

A. bull dog
B. dummy
C. hoax
D. newshole
Answer» A. bull dog
83.

Associated Press of India (API) a domestic news agency was started by

A. keval. j. kumar
B. k.c. roy
C. govind phule
D. rama raju sinha
Answer» B. k.c. roy
84.

PTI (Press Trust of India) celebrated the Golden Jubilee of it’s inception in the year?

A. 1999
B. 2000
C. 1995
D. 1990
Answer» A. 1999
85.

What does the Latin Word “Communis” mean?

A. commute
B. communication
C. common
D. none of these
Answer» C. common
86.

The film “Alam Ara” was produced by

A. ardeshir irani
B. satya charu
C. gopinath varma
D. vipin chandra
Answer» A. ardeshir irani
87.

Expansion of CNN is?

A. canadian news network
B. communication news network
C. cable news network
D. common news network
Answer» C. cable news network
88.

The Regional office of Central Board of film certification in Kerala is situated at?

A. kochi
B. thiruvananthapuram
C. thrissur
D. kozhikode
Answer» B. thiruvananthapuram
89.

ARPANET (Advanced Research Project Agency Network) was launched in

A. 1965
B. 1969
C. 1958
D. 1919
Answer» A. 1965
90.

Goenka award for excellence in journalism is constituted by

A. pti
B. times group
C. express group
D. iuwj
Answer» C. express group
91.

A whistle blower means?

A. a professional musician
B. a crusader against corruption
C. legal officer in a lower court
D. chief of a news agency
Answer» B. a crusader against corruption
92.

The program Devil’s Advocate in CNNIBN is hosted by?

A. karanthapar
B. prannoy roy
C. arnab goswami
D. rajdeep sardesai
Answer» A. karanthapar
93.

Right to Information ACT (RTI) applies to all the states and UT’s of India except

A. kerala
B. jammu & kashmir
C. goa
D. nagaland
Answer» B. jammu & kashmir
94.

Frequency Modulation (FM) Radio was invented by?

A. edwin. h. armstrong
B. jacques diouf
C. andy zeollick
D. mckarthy wolf
Answer» A. edwin. h. armstrong
95.

The term ‘ Mockumentary’ is the portmanteau of?

A. mockum + documentary
B. mock + documentary
C. motion + documentary
D. mog + documentary
Answer» B. mock + documentary
96.

VJ stands for Video Jockey, what does DJ stands for?

A. disc jockey
B. drive jockey
C. dude jockey
D. diffo jockey
Answer» A. disc jockey
97.

The expansion of ENG is?

A. engineered news generation
B. electronic news gathering
C. electronic nano gathering
D. engineered news gadget
Answer» B. electronic news gathering
98.

“Tilt” is a?

A. internet based news gadget
B. camera movement
C. term coined by vincent ‘d’ zouza
D. protocol for print media
Answer» B. camera movement
99.

Who among the following is not a photo journalist?

A. kevin carter
B. raghu rai
C. madhuraj
D. cyrus barucha
Answer» D. cyrus barucha
100.

Headline across top of a page over the name plate is called?

A. scoop
B. skyline
C. newshole
D. lead
Answer» B. skyline

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