160+ Introduction to Electronic Media Solved MCQs

101.

Advertorial is a ……………………………

A. Combination of Advertising and editorial
B. Advertisement is an editorial
C. Description is an advertisement
D. None of these
Answer» A. Combination of Advertising and editorial
102.

The two readership survey conducted in India are

A. NRS and IRS
B. ABC and IRS
C. NRS and ABC
D. IRS and CRS
Answer» A. NRS and IRS
103.

Who said “Comment is free, Facts are sacred”

A. Walter Lipman
B. Oscar wild
C. C.P. Scou
D. G.B. Shaw
Answer» C. C.P. Scou
104.

The first radio programme in India was broadcast by the …………………….

A. Radio Club of Calculta
B. Radio Club of Bombay
C. PTI
D. Doordarshan
Answer» B. Radio Club of Bombay
105.

Indian State Broad Casting Service (ISBS) was renamed all India Radio in the year …………….

A. 1936
B. 1935
C. 1948
D. 1950
Answer» A. 1936
106.

At the time of Independence, AIR Network hand only ………………. Stations

A. Three
B. Six
C. One
D. Four
Answer» B. Six
107.

Expand FM?

A. Face Modulation
B. Fidelity Magnificing
C. Frequency Modulation
D. None of these
Answer» C. Frequency Modulation
108.

AIR’s youth broadcasting service is titled as ……………………….?

A. Youth Brigade
B. Yuvavani
C. AIR Youth
D. Yuva
Answer» B. Yuvavani
109.

The first controller of broad casting in India was

A. Lionel Fieldan
B. B.G. Varghese
C. C.P. Scott
D. Anshumon Gupta
Answer» A. Lionel Fieldan
110.

Loksabha passed Prasar Bharati (…………………..) Bill in the year?

A. 1994
B. 1999
C. 2000
D. 1998
Answer» D. 1998
111.

Door darshan Sail over to colour transmission on August is 1982 in connection with?

A. Olympion
B. Asian Games
C. Pun
D. National Games
Answer» B. Asian Games
112.

The Flagship channel of Doordarshan is?

A. DD Metro
B. DD1
C. DD Loksabha
D. DD Rajya Sabha
Answer» B. DD1
113.

……………………….. is the process of translation of the message into a code suitable for transmission to the intended receivers.

A. Decoding
B. Replication
C. Transmission
D. Encoding
Answer» D. Encoding
114.

FM and …………are the two types of Radio transmission

A. FM
B. AM
C. SM
D. XM
Answer» B. AM
115.

The first Indian films to be nominated for Oscar Award is …………….

A. Salaam Bombay
B. Lagan
C. Slum Dog Millionaire
D. Mother India
Answer» D. Mother India
116.

The word ‘Tele’ means ………………

A. To see
B. Far
C. Screen
D. Moving
Answer» B. Far
117.

BBC stands for ………………….

A. British Broad Casting Corporation
B. Broadened Broad casting Corporation
C. Bit-by-Bit Broadcasting Corporation
D. None of these
Answer» A. British Broad Casting Corporation
118.

Manoramaonline.com is an example of …………………..

A. News Site
B. Social Site
C. Portal
D. Interactive Site
Answer» C. Portal
119.

The Mac Bride Commission was constituted by?

A. BBC
B. UNICEF
C. UNESCO
D. AFP & AP
Answer» C. UNESCO
120.

Fourth estate refers to ……………………..?

A. The internet
B. The press
C. Whistle bloucers
D. Private media
Answer» B. The press
121.

Close encounter is and interview programme in which Malayalam channel?

A. India Vision
B. Reporter
C. Manorama News
D. Amrita TV
Answer» B. Reporter
122.

The Central information and Broad casting minister of India is ……………

A. Tasian Ramesh
B. Kapil Sibal
C. Ambika Soni
D. Sachin Pilot
Answer» C. Ambika Soni
123.

The process of filtering a messages from source to receiver is……………

A. Filtering
B. Refining
C. Framing
D. Gate keeping
Answer» D. Gate keeping
124.

Tabloid refers to---?

A. News paper half the size of a broad sheet
B. Periodicals
C. Table magazines
D. House Journals
Answer» A. News paper half the size of a broad sheet
125.

News reporting that sensationalise or over emplacing soft writing, which is decided by some editors is means as……………………….

A. Sensational Journalism
B. Black Journalism
C. Criminal Journalism
D. Yellow Journalism
Answer» D. Yellow Journalism
126.

When did AIR (All India Radio) come under the department of Information and Broadcasting?

A. Oct 24, 1941
B. Sept 3, 1940
C. March 2, 1950
D. Dec 7, 1956
Answer» A. Oct 24, 1941
127.

Satellite Instructional Television Experiment (SITE) programme was the brain child of

A. Dr. S. Janardhanan
B. V.K. Saraswat
C. Vikram Sarabai
D. Sam Pitrocla
Answer» C. Vikram Sarabai
128.

The Prasar Bharati Act came into force on …….

A. 1992
B. 1997
C. 1995
D. 1996
Answer» B. 1997
129.

Which among the following is not a feature of Mass Media?

A. Transcient
B. Universal Access
C. Narrow scope
D. Gatekeeping
Answer» C. Narrow scope
130.

Indian Institute of Mass Communication (11 MC) is located at

A. Bombay
B. Bengalore
C. Kolkatta
D. Newdelhi
Answer» D. Newdelhi
131.

What is “Reuters”?

A. The first journal in South East Asia
B. A British based news blong
C. An economy based blog.
D. Internet technology chip
Answer» B. A British based news blong
132.

In DAB, what does the letter ‘A’ stand for?

A. Asterisk
B. Audio
C. Antenna
D. Automatic
Answer» B. Audio
133.

Deliberate application of light to achieve some practical or Aesthetic effect is called ?

A. Lighting
B. Animation
C. Optimisation
D. Lenshood
Answer» A. Lighting
134.

‘Face book’ is an example of

A. Search option
B. Social Network
C. Online paper
D. Blog
Answer» B. Social Network
135.

The process of improving the visibility of a webpage/website in a search engine is called?

A. Referral Marketing
B. Affliation
C. Search Engine optimization
D. Social Media Marketing
Answer» C. Search Engine optimization
136.

The scholar who coined the expression – ‘The Medium is the Message” is well renown for his concept of “Global Village”.

A. Albert Bandura
B. Marshall Mcluhan
C. Leode Genero
D. Wilbur Schram
Answer» B. Marshall Mcluhan
137.

Prannoy Roy is associated with which among the following media?

A. CNBC
B. Sakshi T V
C. NDTV
D. IBN Lok Mat
Answer» C. NDTV
138.

Who was recently appointed as the Editor-in-chief of outlook magazine replacing Vinod Mehta?

A. Rajiv Shukla
B. Pradeep Bhakshi
C. Krishna Kumar
D. Rajiv Ahir
Answer» C. Krishna Kumar
139.

‘News and truth are not the same thing’- Who said these words?

A. Jerome.K.Taylor
B. Henry Ikaka
C. Watler Luppman
D. RavelMzoko
Answer» C. Watler Luppman
140.

Wi-Fi Refers to

A. Width fixture
B. Wireless fidelity
C. Wireless fixture
D. Width figure
Answer» B. Wireless fidelity
141.

Reporter who covers a specific geographical or subject area is

A. Special Reporter
B. Subject Reporter
C. Beat Reporter
D. Correspondent.
Answer» C. Beat Reporter
142.

A Newspaper’s first edition of the day is known as

A. Bull dog
B. Dummy
C. Hoax
D. Newshole
Answer» A. Bull dog
143.

What does the Latin Word “Communis” mean?

A. Commute
B. Communication
C. Common
D. None of these
Answer» C. Common
144.

Expansion of CNN is?

A. Canadian News Network
B. Communication News Network
C. Cable News Network
D. Common News Network
Answer» C. Cable News Network
145.

A whistle blower means?

A. A professional Musician
B. A crusader against corruption
C. Legal officer in a lower court
D. Chief of a news agency
Answer» B. A crusader against corruption
146.

The program Devil’s Advocate in CNNIBN is hosted by?

A. Karan Thapar
B. Prannoy Roy
C. Arnab Goswami
D. Rajdeep Sardesai
Answer» A. Karan Thapar
147.

Right to Information ACT (RTI) applies to all the states and UT’s of India except

A. Kerala
B. Jammu & Kashmir
C. Goa
D. Nagaland
Answer» B. Jammu & Kashmir
148.

Frequency Modulation (FM) Radio was invented by?

A. Edwin. H. Armstrong
B. Jacques Diouf
C. Andy Zeollick
D. Mckarthy wolf
Answer» A. Edwin. H. Armstrong
149.

The term ‘ Mockumentary’ is the portmanteau of?

A. Mockum + Documentary
B. Mock + Documentary
C. Motion + Documentary
D. Mog + Documentary
Answer» B. Mock + Documentary
150.

VJ stands for Video Jockey, what does DJ stands for?

A. Disc Jockey
B. Drive Jockey
C. Dude Jockey
D. Diffo Jockey
Answer» A. Disc Jockey
151.

The expansion of ENG is?

A. Engineered News Generation
B. Electronic News Gathering
C. Electronic Nano Gathering
D. Engineered News Gadget
Answer» B. Electronic News Gathering
152.

Headline across top of a page over the name plate is called?

A. Scoop
B. Skyline
C. Newshole
D. Lead
Answer» B. Skyline
153.

Request not to publish Information supplied in advance until specified time circumstance is

A. Feed back
B. Advocacy
C. Freelance
D. Embaego
Answer» D. Embaego
154.

The process of filtering messages from source to receive is called?

A. Hand out
B. Degeneration
C. Gate keeping
D. Kinesics
Answer» C. Gate keeping
155.

Olfactory communication refers to?

A. Communication by Smell
B. Communication by Sound
C. Communication by Fingers
D. Communication by Eyebrows
Answer» A. Communication by Smell
156.

Opening paragraph of a news story is called?

A. Body
B. Lead
C. Scoop
D. Skyline
Answer» B. Lead
157.

‘The Time of India’ newspaper is owned by

A. Time Group
B. Arnab Goswami
C. S.K. Jain Group
D. UB Group
Answer» C. S.K. Jain Group
158.

The line of a story that names the author is called

A. By line
B. Name plate
C. Sky line
D. Bull dog
Answer» A. By line
159.

Which among the following is component of Communication process?

A. Message
B. Channel
C. Decoding
D. Analysis
Answer» D. Analysis
160.

The Consequence of Communication is called?

A. Effect
B. Message
C. Source
D. Context
Answer» A. Effect
161.

Which among the following is famed for Investigative journalism?

A. BBC World
B. Tehelka
C. Vidura
D. IBN Lokmat
Answer» B. Tehelka
162.

Doordarshan was delinked from All India Radio, in the year?

A. 1976
B. 1970
C. 1983
D. 1980
Answer» A. 1976
163.

The fundamental Right of freedom of expression is guaranteed in constitution by

A. Article 19
B. Article 120
C. Article 91
D. Article 358
Answer» A. Article 19
164.

The Vehicle or Medium through which signals are sent are called

A. Culttu
B. Channel
C. Follow
D. Sowce
Answer» D. Sowce
165.

Who among the following is not a cartoonist

A. Vinod Mehta
B. R. Shankar
C. B.M. Gafoor
D. Toms
Answer» A. Vinod Mehta
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