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200+ Sales and Distribution Management Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Uncategorized topics .

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101.

Lead generation means

A. Tips for selling tactics
B. Tips for better production
C. Generating leaders
D. Likely sources for prospective clients
E. None of these
Answer» D. Likely sources for prospective clients
discuss
102.

Marketing Channel means

A. Delivery period
B. Delivery time
C. Delivery place
D. All of these
E. None of these
Answer» D. All of these
discuss
103.

E-marketing is same as

A. Virtual Marketing
B. Digital Marketing
C. Real time marketing
D. All of the above
E. None of the above
Answer» D. All of the above
discuss
104.

Marketing in Banks is:

A. A one Day Function
B. A One Man Function
C. A One off Affair
D. All of these
E. None of these
Answer» E. None of these
discuss
105.

Effective Marketing Helps in:

A. Boosting the purchases
B. Boosting the sales
C. Diversified Business
D. Realization of Dreams
E. All of these
Answer» B. Boosting the sales
discuss
106.

A “Buyer’s Market” means:

A. buyers are also sellers
B. sellers are also buyers
C. there are not sellers
D. demand exceeds supply
E. supply exceeds demand
Answer» E. supply exceeds demand
discuss
107.

The sequence of sales process is

A. a call, a lead, presentation, sale
B. a lead, a call, presentation, sale
C. presentation, sale, lead, call
D. presentation, lead, sale, call
E. sale, call, lead, presentation
Answer» B. a lead, a call, presentation, sale
discuss
108.

A presentation means

A. Display of products
B. a gift
C. explaining the utility of products
D. display of communication skills
E. All of these
Answer» C. explaining the utility of products
discuss
109.

Customer retention means:

A. Retaining the customer at the bank for the full day
B. quick disposal
C. customer dealing with the same bank for a long time
D. better standards
E. all of these
Answer» C. customer dealing with the same bank for a long time
discuss
110.

Niche market means:

A. a free market
B. a social market
C. equity market
D. capital market
E. a specified market for the target group
Answer» E. a specified market for the target group
discuss
111.

Which of the following is target customer?

A. structure
B. factors
C. future customer
D. suppliers and producers
E. none of these
Answer» C. future customer
discuss
112.

“Marketing is a mixture of mixture” this statement is related to:

A. product planning
B. price determination
C. cost
D. saving
E. marketing mix
Answer» E. marketing mix
discuss
113.

Which of the following is the starting point of marketing?

A. market
B. production place
C. buyer’s house
D. seller’s house
E. all of these
Answer» A. market
discuss
114.

Which of the following customers are main customers of a bank?

A. customer
B. employee
C. society
D. all of these
E. none of these
Answer» D. all of these
discuss
115.

For customer oriented company, customer satisfaction is:

A. target
B. marketing tool
C. enterprise of profit
D. both land 2
E. all of these
Answer» D. both land 2
discuss
116.

Promotion mix contain(s):

A. advertisement
B. personnel sale
C. sales promotion
D. publicity
E. all of these
Answer» E. all of these
discuss
117.

Demand consists:

A. want or need
B. willingness to spend
C. resource to purchase
D. only 1 and 2
E. all of these
Answer» E. all of these
discuss
118.

All the market efforts starts with the discovery of:

A. Product
B. Needs & wants of consumers
C. Corruption
D. Valid Crime Case
E. All of the Above
Answer» B. Needs & wants of consumers
discuss
119.

What type of relation is there between company and suppliers?

A. Direct
B. Indirect
C. Multilevel
D. Social
E. Private
Answer» A. Direct
discuss
120.

What decision is taken under Planning?

A. What to do?
B. When to do?
C. How to do?
D. Why to do?
E. All of the above
Answer» E. All of the above
discuss
121.

Out of the following_____________ is NOT one of the three levels of a product.

A. Core
B. Augmented
C. Actual
D. Fragmented
E. All of these
Answer» D. Fragmented
discuss
122.

Out of the following______________ is NOT an objective of pricing.

A. Profit
B. Stabilising demand and sales of the product
C. Improvement in product quality
D. Expansion of business
E. All of these
Answer» D. Expansion of business
discuss
123.

Which of the following pricing methods is NOT based on competitors pricing?

A. English Auction
B. Sealed-Bid Auction
C. Group Pricing
D. None of these
E. All of these
Answer» C. Group Pricing
discuss
124.

A prospect means:

A. any customer who walks into the bank
B. an employee of the bank
C. a customer who is likely to be interested in bank’s product or service
D. a depositor of the bank’
E. a borrower of the bank
Answer» C. a customer who is likely to be interested in bank’s product or service
discuss
125.

Goods that are typically bought by a consumer based on a comparison of suitability, quality, price & style are called___________ goods.

A. Industrial
B. Specialty
C. Shopping
D. Convenience
E. All of these
Answer» C. Shopping
discuss
126.

Innovation means:

A. Compensation
B. inspiration
C. additional perquisites
D. implementing new ideas or new methods
E. None of these
Answer» D. implementing new ideas or new methods
discuss
127.

A lead means:

A. a prospect who is more likely to avail of the Bank’s product
B. a political leader
C. a religious leader
D. a bank chairman
E. None of these
Answer» A. a prospect who is more likely to avail of the Bank’s product
discuss
128.

A Call means:

A. calling on friends
B. calling on bank employees
C. calling on prospective customers
D. to make telephone calls
E. calling on relatives
Answer» C. calling on prospective customers
discuss
129.

The Traditional Marketing style involves:

A. Telemarketing
B. Digital Marketing
C. Indirect Marketing
D. Direct Marketing
E. All of the above
Answer» D. Direct Marketing
discuss
130.

Modern Method of Marketing include:

A. Publicity on the net
B. Advertisement on the net
C. Soliciting business through e-mails
D. Tele marketing
E. All of the above
Answer» E. All of the above
discuss
131.

A true marketing requires:

A. Command and other mindset
B. Control Mindset
C. Passive mindset
D. Active mindset
E. None of these
Answer» D. Active mindset
discuss
132.

Which of the following sentences is TRUE?

A. Marketing is not required in a Buyers’ Market
B. Marketing is not required in a Sellers’s market
C. Marketing is not required due to competition
D. Marketing is not required due to liberalization
E. Marketing is not required due to globalization
Answer» B. Marketing is not required in a Sellers’s market
discuss
133.

Market information means:

A. Knowledge of shops and bazaars
B. Knowledge of shopping malls
C. Knowledge of customer profile and product mix
D. Knowledge of various languages
E. None of these
Answer» C. Knowledge of customer profile and product mix
discuss
134.

Market Research is needed for:

A. checking the market area
B. checking the right product to be sold
C. making proper marketing decisions
D. deciding right time to sell
E. All of the above
Answer» E. All of the above
discuss
135.

For effective marketing the salesmen should have which of these qualities?

A. Creativity
B. Team spirit
C. Motivation
D. Effective communication skills
E. All of these
Answer» E. All of these
discuss
136.

In market skimming pricing strategy:

A. Initially price is higher and then it is reduced
B. Initially price is lower and then it is increased
C. Initial price is high and is maintained high
D. Initial price is low and is maintained low
E. None of these
Answer» B. Initially price is lower and then it is increased
discuss
137.

Marketing plan helps in:

A. better lead generation
B. better systems
C. better results
D. improved balance sheet
E. better customer service
Answer» C. better results
discuss
138.

If Marketing is done effectively which of the following is NOT required?

A. Publicity
B. Advertisement
C. Market Research
D. Market Segmentation
E. None of these
Answer» A. Publicity
discuss
139.

What is Motivation?

A. Better communication skills
B. Sales Coaching
C. Market Research
D. Inspiring the employees to perform better
E. None of these
Answer» D. Inspiring the employees to perform better
discuss
140.

In a Selling Process in today’s world:

A. Only standard products are sold
B. No customization required
C. the seller need not have product knowledge
D. the seller should aim at customer satisfaction
E. only quantum of sales matters
Answer» D. the seller should aim at customer satisfaction
discuss
141.

Find the TRUE statement:

A. Marketing is a waste of the employees’ time
B. Marketing is not required in India due to its vast population
C. Marketing involves additional work
D. Marketing involves team work
E. Marketing is not required today due to IT advancement
Answer» D. Marketing involves team work
discuss
142.

A Target market is:

A. entire country
B. entire city
C. entire globe
D. that which consists of customers who need the identified product
E. all of these
Answer» D. that which consists of customers who need the identified product
discuss
143.

Sales forecasting involves:

A. Sales Planning
B. Sales Pricing
C. Distribution Channels
D. Consumer tastes
E. All of the above
Answer» E. All of the above
discuss (1)
144.

Which of the following product is being sold under the brand name ZODIAC?

A. Shirts
B. Ties
C. Both land 2
D. Liberty
E. None of these
Answer» C. Both land 2
discuss
145.

SWIFT – cars are being manufactured by

A. DCM
B. Maruti
C. Premier Automobiles
D. Hyundai
E. All of these
Answer» B. Maruti
discuss
146.

“With you all the way” is the slogan of:

A. Vodafone
B. SBI
C. ICICI
D. Raymonds
E. All of these
Answer» B. SBI
discuss
147.

Which company used the slogan “The complete Man”?

A. DCM
B. GRASIM
C. RAYMONDS
D. VIMAL
E. All of these
Answer» C. RAYMONDS
discuss
148.

Which brand uses the slogan “Made for each other” for its cigarettes?

A. Cavenders
B. Four Square
C. Red & White
D. Wills
E. All of these
Answer» D. Wills
discuss
149.

The markets are grouped into different types based on the geographical area, location of market palace, product, nature of transaction, and volume of the transaction: In the above statement the following is NOT correct:

A. Nature of transaction
B. Geographical area
C. Location of marketplace
D. Volume of transaction
E. None of these
Answer» C. Location of marketplace
discuss
150.

The following offering is NOT a service:

A. Fixed deposit receipt
B. Postage stamp
C. Gift coupon of a chain store
D. Insurance Policy
E. All of these
Answer» C. Gift coupon of a chain store
discuss

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