Agricultural and Rural Marketing solved MCQs

chapters
1 of 8
chapter:   Unit 1

1. Which organisation deals with training, research, consultancy and education in Agricultural Marketing under the Department of Agriculture, Co-operation and Farmers Welfare (DAC&FW):

a. Department of Agriculture Research and Education (DARE)

B. National Institute of Agricultural Marketing (NIAM)

c. Department of Animal Husbandry, Dairying and Fisheries (DAHD&F)

d. Small Farmers Agribusiness Consortium (SFAC)

2. Directorate of Marketing and Inspection (DMI) is an attached Office of which among the following ministries?

a. Ministry of Commerce

B. Ministry of Finance

c. Ministry of Agriculture

d. Ministry of Food Processing

3. PradhanMantriGraminAwaasYojana is a programme under the Government of India to provide:

a. internet connectivity to rural areas

B. electricity in all the villages

c. housing for the rural poor

d. tap water to every household

4. Which of the following is the quality certification mark for agricultural produce?

a. BIS

B. AGMARK

c. ISO 2000

d. ISI

5. This department was set up to implement the agricultural marketing policies and programmes:

a. Department of Agriculture Research and Education (DARE)

B. The Directorate of Marketing and Inspection (DMI),

c. CCS National Institute of Agricultural Marketing (NIAM)

d. Small Farmers Agribusiness Consortium (SFAC)

6. As per the Essential Commodities Act, fertilizers should be made available to the farmers within a range of:

a. 1-2 kms

B. 2-3 kms

c. 4-5 kms

d. 8-10 kms

7. Agricultural produce marketing is a link between:

a. farmers

B. the farm and the non-farm sectors

c. farmers and intermediaries

d. intermediaries and consumers

8. __________________ helps in establishing forward and backward linkages in supply chain management for farmers.

a. CCS National Institute of Agricultural Marketing (NIAM)

B. Small Farmers Agribusiness Consortium (SFAC)

c. Department of Agriculture Research and Education (DARE)

d. Directorate of Marketing and Inspection (DMI)

9. The transportation function adds____________ utility to products..

a. form

B. place

c. time

d. possession

10. Processing wheat into flour and bread adds ____________ utility to the product.

a. form

B. place

c. time

d. possession

11. Storing milk creates?

a. form

B. place

c. time

d. possession

12. Pepsi Co. buying potatoes from farmers results in:

a. form

B. place

c. time

d. possession

13. A peanut butter processing plant is adding __________ utility when producing peanut butter.

a. form

B. place

c. time

d. possession

14. Which marketing function adds possession utility to a product

a. premium pricing

B. buying and selling

c. distribution

d. product development

15. India has ________ agro climatic zones.

a. 5

B. 10

c. 15

d. 20

16. Small farmers typically own land measuring

a. below one hectare

B. between one and two hectares

c. between two and four hectares

d. between four and ten hectare

17. Crop insurance is a means of protecting the agriculturist against financial losses dueto uncertainties that may arise from:

a. failure of agro-based industries

B. crop loss due to transport negligence

c. poor farming techniques

d. crop loss arisingfrom perils beyond their control

18. Wholesalers perform several functions except:

a. assembling

B. sorting

c. giving credit

d. none of these

19. Food Cooperation of India was established in the year:

a. 1945

B. 1955

c. 1965

d. 1975

20. Which agency is responsible for procurement, distribution and storage of food grainproduction in India?

a. Ministry of Agriculture

B. Food Cooperation of India

c. NAFED

d. NABARD

21. The federal government subsidizes the cost of insurance that covers the loss ofrevenue to a farmer as a result of:

a. damage to a crop due to a severe drought.

B. higher costs for distributing and marketing a product.

c. a drop in prices due to oversupply of a commodity.

d. lower prices due to competition with foreign producers.

22. The characteristic features of Indian Agriculture are:
i. Labour surplus economy
ii. Structural unemployment
iii. Large size of land holding
iv. Traditional technology of production
Which statements are correct?

a. i& ii

B. ii & iii

c. i& iv

d. iii & iv

23. Which of the following pairs is not matched correctly:

a. Evergreen revolution - Overall Production of Agriculture

B. Blue Revolution – Fish

c. Yellow revolution – Oilseeds

d. Round revolution - Tomato

24. Consider the following statements regarding efficient Agricultural marketing:
i. It leads to optimization of resource use
ii. It leads to growth of agro-based industries
iii. It leads to increase in urban migration
iv. It leads to widening of markets
Which statement is incorrect?

a. i

B. ii

c. iii

d. iv

25. Which of the following is not matched correctly:

a. Form utility –turning wheat into flour

B. Place utility – oranges at local retail shop

c. Time utility – availing public transport

d. Possession utility –purchasing potatoes

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